Founders Example of Finding Flow

Do you remember the first thought or thing you did when you woke up this morning? Be honest…you probably don’t and that’s okay. We typically shoot ourselves out of canons, a million thoughts about to-do lists and other thoughts connected to obligations which start with the words “should”, “have to” and “can’t” or “don’t” attached. No shame, but honestly, between the thoughts and the doing, we forget how to just BE. How do we do that? Just breathe consciously. In the simplest form of the word, inspiration = breath.


“It’s important to let go, calm down, and get grounded. We need to listen to ourselves. When one becomes aware that our present-moment thoughts are not productive, one should simply let them go. Change a negative thought to a positive one.”

~Aveda founder Horst Rechelbacher (1941-2014)


I didn’t have the gift of knowing Horst Rechelbacher personally, yet his passion for plants and care of the environment has always been phenomenal to me. An immigrant son of an Austrian herbalist and shoemaker, his love of nature became a vocation to teach and transform the beauty industry’s impenetrable, impersonal facade from the inside out: as a hairstylist, yoga and meditation student, environmentalist, entrepreneur and genius philosopher in my humble opinion, his impact reached far and wide.


Horst walked his walk and did not let a near fatal car accident in his 20’s alter the course of his vision. He had to heal physically and be patient within a healing timeline not in his control and it had everything to do with an abundant mindset as illustrated above. Decades before “sustainability” became trendy, every breath he took was in a foundation of deeply passionate self-love and respect for himself, others and the planet. Horst’s loving integrity and an uncompromising vision reminds us that laser-sharp thought process is what your self-love demands of you in each moment of your day: that what you think, how you feel about it, how you talk about it and how you act upon it can transform your world from negative to positive. Just BE, just flow for now, one moment at a time.


For an Aveda experience at Folawn’s to really do that, you have to surrender and trust yourself, which is the foundation of self-love. Our founder’s example set the tone: It’s never just a haircut, a nail appointment, a facial, or a massage. Try thinking about your aches, pains and negative experiences as a little kid that needs your immediate attention. The reality is our best selves show up when we pay attention to our challenges, thinking and feeling positive and allowing our friends to help us. Paying attention to ourselves and feeling loved is the true transformational currency of abundance. Please allow Folawn’s and Aveda to help you find the abundance you may have overlooked. February’s flow of self-love can be found in transforming the negative lead into positive gold. It really CAN be that simple.



Blogger: Ja’Net Shawnee, Licensed Massage Therapist, Polarity Therapy Practitioner



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